Side-by-side
Three vendors. Three different bets.
The brief asked for three positioning cards first, then the table. What follows is what each vendor actually markets to a trade owner — no filler, no contrived wins.
Industry verticals
Three trades Frontstead is built for today.
Each trade gets its own intake script, vocabulary, FAQ set, and (where required) licensing routing — pick the one you run.
Feature comparison
Five rows. Three vendors. Honest defaults.
Each cell is sourced from the vendor’s own copy where possible. Cells marked —are pending the customer’s market research — they render, they don’t invent a competitor weakness.